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Trade Manual

New Zealand Trade Manual has been designed with travel industry professionals in mind.
  • Selling New Zealand provides you with handy sales tools, quick facts and latest news from the New Zealand travel industry.
  • Travel Planner makes planning New Zealand travel easy. Find itineraries, information on accommodation/transport and more.
  • About New Zealand has everything on New Zealand culture, nature, lifestyle, activities and events that make New Zealand a unique destination.

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The North Island is a mystical place of rolling hills, lakes and legends, steaming thermal pools, intriguing cultural experiences and sophisticated cities.


Auckland is widely known as the ‘City of Sails’. It’s been said that the city has the highest number of boats per capita in the world, which is no wonder considering the beautiful waterways surrounding it. No visit to Auckland would be complete without experiencing the water up close. From a thrilling high-speed ride on a racing yacht to a laidback cruise across the harbour, there’s an experience to suit every visitor. Read More

Bay of Plenty

Visitors to this culturally rich region will discover endless adventure, a laidback lifestyle and miles of sparkling beaches to explore in one of the sunniest parts of New Zealand. Bay of Plenty is also a great base for exploring the Central North Island, with easy access to the Coromandel Peninsula, Rotorua and the Taupo region. Read More


Hugely important in New Zealand’s history, Northland is where the Treaty of Waitangi was signed in 1840. Maori tradition and culture is very much alive here, in vibrant contrast to the colonial way of life that can be seen in the region’s many buildings and museums. Read More

The Coromandel

A truly special region boasting 400 km of unspoilt coastline, volcanic hills cloaked in rainforest, unique thermal attractions and fascinating Polynesian and gold-mining history. Combining coastal scenery, forest and gold rush history, The Coromandel is a uniquely inspiring destination. Read More

Gisborne & Eastland

In the far east of the North Island, Eastland is a secluded and picturesque natural haven of beaches, forests and farmland. Offering unique experiences for those seeking an authentic New Zealand experience, visitors can walk in forested valleys or climb a sacred mountain and be the first in the world to see the dawn of a new day. Read More

Hawke’s Bay

Hawke’s Bay wine country offers great scenery and stylish culture. Abundant sunshine makes this an ideal region for relaxing and indulging in wine tasting, al fresco lunches and long walks. The main centre, Napier, is a charming town featuring stunning Art Deco architecture dating from the early twentieth century. Read More

Waikato & Waitomo

Hamilton, gateway to the Waikato, is one of New Zealand’s fastest growing cities. Known for its riverside setting, the city is home to one of New Zealand’s most highly regarded botanical gardens. Hamilton Gardens is a unique garden experience with an international flavour. Read More


One of New Zealand’s most popular visitor destinations, Rotorua offers a fascinating blend of Maori and European cultures in a playground of lakes and geothermal areas. Nestled in the centre of the North Island and renowned worldwide for its geothermal activity, Rotorua is a city with spirit. Whether you’re interested in outdoor activities, geothermal attractions or Maori culture, Rotorua has it all, year round. Read More

Taupo & Ruapehu

New Zealand’s largest lake is the epicentre of a region bursting with adventure activities and natural attractions in the central North Island’s high-altitude plateau. Situated right in the heart of the North Island, Lake Taupo is home to New Zealand’s largest freshwater lake, volcanic wonderlands, a world heritage park and the famous Huka Falls, Lake Taupo is truly blessed with world-class natural assets. Read More


Spectacularly beautiful, Taranaki is a region of lush rural landscapes, amazing surf beaches and the perfect cone-shaped mountain, Mount Taranaki. This region is perfect for an inspiring road trip. Meander along winding river gorges or a quiet coastal highway under the gaze of the mountain. The Forgotten World Highway from Stratford to Taumarunui is one of New Zealand’s most secluded trails and an exciting opportunity for adventure, while Surf Highway 45 is the country’s only dedicated surf route. Read More

Wanganui & Manawatu

Wanganui and Manawatu are intriguing visitor destinations offering a glimpse of authentic New Zealand city and country life. Wanganui, on the west coast, is the perfect place for a tranquil escape, whether visitors immerse themselves in art, culture, history or the spirit of the Whanganui River. Wanganui has a strong Maori and European history reflected in its heritage buildings and marae. The town abounds with historic buildings, beautiful parks and gardens. There is a strong artistic community and many galleries and studios are filled with local artwork. Read More


Wellington is home to many national performing arts organizations, and visitors can spend a fantastic evening sampling the cultural delights of the city. Tasked with telling the nation’s stories, Wellington delivers great cultural attractions including Te Papa, a ground-breaking museum telling the story of New Zealand and her people through innovative and interactive exhibitions in a stunning waterfront setting.  No visit is complete without seeing the Beehive and Parliament Buildings and a ride in the Wellington Cable Car to the Botanic Gardens. Read More


The Wairarapa region, just one hour’s drive northeast of bustling Wellington, offers amazing opportunities to acquaint yourself with New Zealand’s rural off-the-beaten-track charm. Drive through the hills from Wellington and you will quickly find yourself in a very different part of the country. Fringed by mountains and rugged coast, the Wairarapa region offers a diverse range of experiences for lovers of great wine, gourmet food, astonishing wildlife and natural beauty. Read More

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